Privacy Policy

Information We Collect

Personal Information

When you make a purchase or create an account, we collect:

• Name and contact information (email address, phone number)
• Shipping and billing addresses
• Payment information (processed securely through PayPal - we do not store credit card details)
• Order history and preferences
• Birth information (for Destiny Bespoke orders, used solely for bracelet customization)

Automatically Collected Information

When you browse our website, we automatically collect:

• IP address and browser information
• Device information (type, operating system)
• Pages visited and time spent on site
• Referring website or search terms
• Cookies and similar tracking technologies

How We Use Your Information

We use your personal information for the following purposes:

• Order Processing: To fulfill your orders, process payments, and arrange shipping
• Communication: To send order confirmations, shipping updates, and respond to inquiries
• Customer Service: To provide support and handle returns or exchanges
• Personalization: To customize your experience and recommend products you may enjoy
• Marketing: To send promotional emails (with your consent, which you can withdraw at any time)
• Improvement: To analyze website usage and improve our products and services
• Legal Compliance: To comply with applicable laws and regulations

How We Protect Your Information

We implement appropriate security measures to protect your personal information:

• SSL/TLS encryption for all data transmission
• Secure payment processing through PayPal (we never store your full credit card details)
• Access controls and authentication for internal systems
• Regular security assessments and updates
• Limited access to personal information by authorized personnel only

Information Sharing

We do not sell or rent your personal information to third parties. We may share your information with:

• Service Providers: Shipping carriers (UPS, DHL, FedEx), payment processors (PayPal), and email service providers
• Analytics Partners: Matomo Analytics (self-hosted, privacy-focused) to understand website usage
• Legal Requirements: When required by law, court order, or to protect our rights

All third-party service providers are contractually bound to use your information only for the specific services they provide to us.

Cookies and Tracking

We use cookies and similar technologies to:

• Remember your preferences and shopping cart contents
• Understand how you use our website
• Improve website performance and user experience
• Deliver relevant marketing (if you have consented)

You can control cookies through your browser settings. Note that disabling cookies may affect some website functionality.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information (subject to legal requirements)
• Withdrawal of Consent: Withdraw consent for marketing communications at any time
• Data Portability: Receive your data in a structured, machine-readable format

To exercise these rights, please contact us at 75576061@qq.com.

Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this policy
• Comply with legal obligations (e.g., tax and accounting requirements)
• Resolve disputes and enforce our agreements

Typically, we retain order information for 7 years for tax and accounting purposes. Marketing preferences are retained until you unsubscribe.

International Data Transfers

As a global business, your information may be processed in countries outside your own. We ensure appropriate safeguards are in place to protect your information during international transfers, in compliance with applicable data protection laws.

Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

• Email: 75576061@qq.com
• Business Address: MingLi Gems, Guangdong, China